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ClearAction Leadership - Lynn Hunsaker
Lynn Hunsaker helps people quickly see what is needed for immediate action. She founded ClearAction with a focus on customer retention and internal marketing strategies and processes. At Applied Materials, Business Insights, Tragon, and Sonoco, Lynn directed product management, alliances, market research, marcom, customer satisfaction improvement, metrics, quality tools, recognition and executive incentive programs, process improvement, and change management. Her roles included director of marketing and business development, head of corporate quality, strategic planning manager, and market research manager. Beginning in 1988 Lynn conducted hundreds of personal customer interviews nationwide, developed Sonoco's global customer satisfaction methodology, and continually improved Applied Materials' customer satisfaction improvement program for 8 years. She is an AMA Professional Certified MarketerTM, ASQ Certified Quality Manager, Qualified MBTI® Practitioner and past president of Silicon Valley American Marketing Association where her team received AMA's Chapter Excellence Award. Lynn has taught graduate and undergraduate courses at UC Berkeley Extension, SJSU and Mission College. She earned psychology and marketing degrees at Brigham Young University and an MBA at Vanderbilt University.
Lynn is a frequent speaker and author on customer satisfaction and balanced scorecard topics. Past speaking engagements include:
American Marketing Association (Washington DC, Santa Clara)
American Society for Quality (Washington DC, Santa Clara)
Burke Customer Satisfaction Associates (Prague)
Council for Continuous Improvement (Washington DC)
Institute of International Research (Chicago, St Louis, New Orleans)
International Quality & Productivity Center (Dallas, San Francisco)
Market4Demand Marketing Educ. Series for Entrepreneurs (Santa Clara)
Marketing Research Association (Las Vegas, Santa Rosa)
Northern California Human Resources Association (San Mateo)
Project Management Institute (Palo Alto)
SV Women's Organization for Mentoring/Empowerment/Networking (SJ)
Golden Gate University (San Francisco), Lincoln University (Oakland), Mission College (Santa Clara), San Jose State University (San Jose),
Skyline College (San Bruno), West Valley College (Saratoga), UC Santa Cruz Extension (San Jose), UC Berkeley Extension (San Francisco, Redwood City).
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